Sports & Lifestyle Marketing

While classic destination management services and sports and lifestyle marketing may seem like curious partners, we feel the joining of these services in the Perfect World Events family provides us with a strong differential advantage in the marketplace.

Through this unique blending of skills and experience, Perfect World Events is able to offer a complete range of customized sports and lifestyle marketing services for its clients, anchored by a seasoned staff of event management professionals who have a passion for doing things the right way.

While many firms provide consulting services, the success of their program recommendations falls in the hands of third-party providers, charged with implementing these key strategic elements. Perfect World Events' unique positioning allows us to provide our clients with customized program creation and management, paired with the unique combination of flawless implementation.

Led by managing director Robert Elliott, who brings to Perfect World Events more than 20 years of domestic and international sports marketing and event management experience, this division provides creative applications to sports marketing and event management requirements, delivering results based on a personalized approach to client service management.

Specific capabilities include proprietary event creation and management, sponsorship benefit management and the creation of customized promotional extensions, corporate sponsorship and event consulting, VIP hospitality management, made-for-television program development, and national touring event creation and implementation.